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Organic Search Marketing Solutions » My SEO Toolbox

Organic Search Marketing Solutions

The Ideal SEO Package

March 29th, 2007

I was fumbling around yesterday trying to come up with what I thought would be considered the most ideal SEO package.  With so many areas that should really be covered, I took a stab at what I thought would be the ideal seo campaign package. 

The Ideal SEO Package

 

Site & Server Analysis

  • Identify Site & Server Related Issues
  • Troubleshooting Existing Ranking Issues
  • Content Analysis
  • Existing Inbound Link Analysis
  • Competitor Analysis
  • Consultation
  • SEO Strategy

 

Keyword Research

  • Industry Related Phrase Research
  • Site Related Phrase Research
  • Competitor Phrase Analysis

 

Optimization

  • Content Creation/Consultation
  • Optimization of Existing Content
  • Optimization of Site Template
  • Optimization of Newly Created Content

 

 Blog Services

  • Blog Creation/Setup
  • Weekly Blog Posts
  • Blog Optimization
  • Blog Maintenance

 

Link Building & Reporting

  • Link Partner Research
  • Contact & Negotiation of Links
  • Monthly Report for Inbound Links

 

Ranking Reports

  • Google, Yahoo! & MSN Rankings
  • Historical Analysis

 

Weekly Submissions

  •  Google
  • Yahoo
  • MSN

SEO Campaign Time Estimates & Processes

March 24th, 2007

Estimating Time for SEO Campaigns

Often times clients ask me how long a part of their SEO campaign is going to take.  This really depends on the size of their site, the competitiveness of their keyword phrases, the age of their site and the list just goes on.  There is usually a baseline that you can come up with for certain areas and then just explain to the client about the variants based on their sites special needs.

 I’ve uploaded my SEO Campaign Process & Time Estimates spreadsheet that you can use, however this one is about two years old; however my latest SEO checklist has over 240 areas it covers so this may change in the future.

[tags] seo,seo+campaign,seo+campaign+process,seo+processes,seo+timeline,search+engine+marketing,seo+resources,seo+clients[/tags]

Track Submissions to Free Directories

March 24th, 2007

Track Directory Submission for Inbound Links

Tracking and documentation can be your best freind if you are providing search engine optimization services to a large client base.  I usually take my inbound link spreadsheet and add a new sheet to my directory submission workbook. Each time I work on a clients inbound links, I simply use this spreadsheet to document.  If a client has any questions regarding the status of their inbound links it makes it a little easier to provide accurate answers.

You can  and you can use our Directory Submission Tracking Spreadsheet to help track your submissions to directories for inbound link popularity purposes. 

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