Processes & Completion Time-Frames
Estimated Completion Time Notes/Comments
   
Keyword Selection        
 Keyword Research 1  
 Research Competition/Monthly Search 0.5  
 Select Keywords 0.25  
 Complete Keyword Approval Form 0.25  
 Mail Keyword Approval Form To Client 0.25  
 Make Keyword Adjustments Based on Feedback 0.5  
Estimated Completion Time 2.75  
     
Site Server Analysis  
 Research Server Issues 1  
 Research Site Issues 1  
 Complete Site/Server Documentation 1  
 Mail Site/Server Analysis to Client 0.25  
Estimated Completion Time 3.25  
     
Downloading Copies of Site  
 Request Site FTP Access 0.25  
 Download 1 Backup of Site 0.5  
 Download Working Version of Site 0.5  
Estimated Completion Time 1.25  
     
Meta/Title Tags for Existing Pages  
 Analyze Existing Pages 1  
 Create Meta/Title Tags for Pages Selected 2.5  
 Create Document to Send Meta/Titles To Client 0.5  
 Mail New Meta/Title Tags For Client 0.25  
Estimated Completion Time 4.25  
     
SEO Template  
 Move Site to Divs/Layers 4  
 Validate HTML 4  
 HTML Validation 2.5  
Estimated Completion Time 10.5  
     
Optimize Existing Site  
 Creation of External JavaScript 1  
 Creation of External Style Sheet 4  
 Move All CSS To Style Sheet 2  
Estimated Completion Time 7  
     
New Copy/Content  
 Pair 1-2 Keyword Phrases Into Groups 0.5  
 Page Names/Meta Tags & Title Tags for New Pages 1.5  
 Create 200-600 Word Articles for Each Page 12  
 Take New Content & Create Additional Pages 3  
Estimated Completion Time 17  
     
Link Navigation  
 Create New Link Structure 1  
 Implement New Link Structure on All Pages 2  
 Rename Images/Pages 1  
Estimated Completion Time 4  
     
Site Q&A  
 Upload To Test Server 1  
 Check For Broken Links 0.5  
 Check To Ensure All Forms Work 0.5  
 Check Browser Compatibility 0.5  
 Check HTML Validity 0.5  
Estimated Completion Time 3  
     
Link Development  
 Research Possible Link Partners 4  
 Contact/Request Links 2  
 Record Information 1  
 Create Report 0.25  
Estimated Completion Time 7.25  
   
   
Total Initial Campaign Process TimeFrame 60.25  
     
Maintenance   
 Run Ranking Report 1  
 Review Ranking Report 1  
 Upload Ranking Report 0.5  
 Schedule Client Phone Appointment 0.25  
 Meet With Client/Phone Appointment 0.75  
 Make Plan of Action Based on Report 1  
 Implement Plan of Action 4  
 Create Client Status Report Based on Plan of Action 2  
Estimated Time for Monthly Maintenance 10.5